You run both practices. Your margins should survive the price fight
For agencies running Adobe and Contentful practices
Rate compression doesn’t hit a dual-practice shop once. It hits both P&Ls at the same time. And the usual defenses (offshore the build, thin the senior bench, cut scope) trade margin for reputation on both. Launch Studio moves the build and migration labor onto the platform, so your unit economics hold on both stacks without the race to the bottom.
The Squeeze
The price fight, felt twice
You built two practices because your clients buy both. Now delivery rates are compressing on both fronts at once, and every renewal means defending the rate card again.
Two P&Ls, one rate fight
Procurement increasingly reads build and migration work as interchangeable capacity. The delivery capability is what’s commoditizing, not the platforms, and a dual-practice shop absorbs that pressure on two rate cards at once.
The usual defenses trade reputation
Offshore the build, thin out senior involvement, cut scope. Every classic margin defense takes its price in delivery quality, and a dual-practice shop stakes two reputations on it, often in the same accounts.
Specialists locked to their stack
Senior specialists are the cost center in the critical path on both stacks, and they don’t flex. Adobe seniors can’t cover the Contentful crunch and vice versa, so one bench sags while the other burns.
Launch Studio holds the unit economics on both stacks without the race to the bottom.
The Mechanism
One team, carrying both technologies
This is not consolidation to one CMS. The dual offering is the asset: two RFP lanes into every account. What consolidates is the delivery mechanism underneath both.
Your people run delivery
The PMs, BSAs and creatives already on your payroll drive every engagement and own the client relationship. Launch Studio doesn’t supply a team. It makes yours carry more, at higher utilization of the roles you already bill.
One Architect, both platforms
An Agentic Architect carries the specialist judgment across both Adobe Edge Delivery Services and Contentful. When an operator moves from an EDS migration to a Contentful build, only the platform judgment swaps. The team stays.
Agents build and migrate
The build and migration labor moves off your scarce senior specialists and onto the platform. Seniors come out of the critical path on both stacks and get redeployed to the work only they can do.
Independent QA, your launch call
Independent QA verifies every build with evidence, and launch approval stays with your team, so cost comes out of delivery without putting either practice’s reputation at risk.
Your team moves across clients and technologies without re-staffing. The platform carries the swap.
The Operating Model
Lean teams, commanding orchestrated agent teams
AI tools accelerate tasks. Launch Studio makes the whole delivery team exponential: a few operators run delivery across a portfolio of clients, on either platform.
Human operators
Your PMs, BSAs & Creatives
Clients
Plans running concurrently
United Logic · Launch Studio
Agent teams
Architect, build, migrate, QA
Platform
See what Agentic Delivery looks like.
20 minutes. We’ll show you a build. You’ll see how your team fits into the model. No pitch deck. No 90-minute demo. Just the work.